Core ServicesNo sales force can sustain a successful business without:
- Skills. Empower your salespeople with the necessary skills for their marketplace and industry.
- Knowledge. In order to effectively utilize their skills set, a salesperson must possess a keen knowledge of the industry within which they are working.
- Guidance. Even a well-oiled machine only works as well as its poorest performing part.
With all the discounting and negotiation today it is hard to pinpoint what the competition is really doing. All builders "shop" the competition by having their on-site agents call and or share information. Typically, just list pricing is gained, not what they are prepared to do with a real buyer. Les’s shoppers find out how deep the cuts or give-backs are by being prepared to make a formal offer and leave a check.
The competitive shoppers can also determine what the competition is saying about your company and your site.